What is change management, and why does it matter?
Change management is the application of a structured process and set of tools for leading people to adopt behavior changes that achieve a desired outcome.
How effectively we manage change directly impacts our timeline, budget, and overall success. It can also positively or negatively impact employees and patients.
For example, have you ever been required to make a change that you didn’t understand or that took more effort than seemed worthwhile? Have you been responsible for leading change and struggled to get buy-in? If so, you know firsthand how hiccups in change management can negatively impact employee motivation and loyalty. In today’s tight labor market, employees who are frustrated by change can easily walk away.
Similarly, patients whose treatment experience is affected by poorly managed change – either directly or because they perceive confusion or disagreement among staff members – may be less likely to return.
Fortunately, the positive effects of well-handled change can be just as far reaching. Those effects can include:
- Improved productivity
- Accountable, engaged managers
- Smooth transition for customers/patients
- Strengthened employee morale
- Less of an “us vs. them” mentality
- Less stress, confusion and change fatigue
- Retention of valued employees